How does your firm mainly win new work?

We are competitive on price and turnaround: clients choose us because we are efficient and reliable.

Referrals from existing clients and professional networks: relationships do the work.

We are known for deep expertise in a specific area: clients come to us because no one else does this as well.

Inbound: clients find us through our published thinking, content, or reputation in a defined niche.

Through our technology platform or ecosystem: clients stay because switching cost is high.

Delivery Model

How would you describe the way you deliver your service?

Highly standardised: we have a defined process and the same work is repeated across many clients.

Mostly bespoke: every engagement is different, shaped by what the client specifically needs.

Standardised within a narrow domain: we do one type of work very well and our process is refined for it.

Proprietary process: we have a defined methodology that is ours and clients engage specifically for it.

Platform-driven: our delivery is structured around a technology stack or system clients depend on.

Intellectual Property

Getting a necessary job done correctly and on time: compliance, documentation, reporting.

Access to trusted people who understand our business and give sound, tailored advice.

Specialist technical knowledge we cannot find easily elsewhere.

A proprietary framework or methodology: a proven system with a track record.

The platform and the ongoing management of our technology environment.

Revenue Architecture

Primarily project or one-off engagements: we win the work, deliver, and then need to find the next job.

A mix: some recurring clients, some project work. No clear structure.

Mostly retainer-based: clients pay a regular amount for ongoing access to our thinking and advice.

Recurring revenue: monthly or annual fees, licence or platform fees.

Mainly project but with a small retainer element we are trying to grow.

Distribution & Visibility

We would be fine: our brand and reputation generate inbound enquiries independently.

We would feel it, but our platform relationships and vendor ecosystem would cushion it.

It would be a serious problem: our pipeline is almost entirely referral-dependent.

Moderate impact: we have some inbound but referrals still drive most new engagements.

We have enough volume and brand recognition in our compliance niche to absorb it.

I will reply within 24 hours with your firm type and pressure analysis.